Prudential Life Essentials

PruLife Universal Protector

Effective July 13, 2020, we will be suspending new sales of PruLife Universal Protector.
Learn more

SVUL Protector Suspended in NY Effective July 20, 2020

Due to a circumstance with the rates used in the New York, Prudential is suspending sales of SVUL Protector in that state until an update can be scheduled. We will not accept applications dated after 07/19/2020. We are actively working to resolve this issue and will notify our distribution partners as soon as we can reintroduce it for sale. In the meantime, please contact your wholesaler with any questions.

Retention Limits Are Changing

Effective July 7, we are changing our maximum retention limit to $10 million on single and survivorship life insurance.
Learn more →

Regulatory & Compliance Policies & Procedures

Prudential’s approach to returning to the workplace Jim Mullery, Individual Solutions Group, Chief Sales and Distribution Officer, discusses Prudential beginning to allow limited in-person activity for customer- and partner-facing roles, as of July 6.
Learn more →


Life insurance is issued by The Prudential Insurance Company of America, Pruco Life Insurance Company (except in NY), and Pruco Life Insurance Company of New Jersey (in NY). Variable universal life policies are offered by Pruco Securities, LLC. All are Prudential Financial companies located at 213 Washington Street, Newark, NJ.

This material is being provided for informational or educational purposes only and does not take into account the investment objectives or financial situation of any clients or prospective clients. The information is not intended as investment advice and is not a recommendation about managing or investing clients’ retirement savings. Clients seeking information regarding their particular investment needs should contact a financial professional.
© 2020 Prudential Financial, Inc. and its related entities.
1011225-00005-00  Ed. 05/2020  Exp. 04/01/2022